USA Masterclasses
Brought to you by the Resource Alliance, bringing together IFC's top speakers to the USA.
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If you're involved in raising money by mail and are wondering how to maximize the return on your investment of time and money in this difficult economy, this is the class for you. Veteran author, consultant, and trainer Mal Warwick has been called the "guru of direct mail fundraising." In this exclusive masterclass, Warwick will bring 30 years of experience and insight to help you fine-tune your direct mail fundraising program. Topics will include "The Perfect Year-End Campaign," "Sure-Fire Tests," "Breakthrough Packages," and "How to Put Word-of-Mouth to Work in Your Direct Marketing Program." Just one breakthrough idea in this extraordinary day-long class could be worth thousands of dollars to your organization. This class is sponsored by the Resource Alliance, organizers of the world-renowned International Fundraising Congress (IFC) held each year in The Netherlands. Warwick is a top-rated speaker at the IFC. Proceeds will benefit the work of the Resource Alliance to build fundraising capacity of nonprofit organizations in the Global South. Lunch and coffee breaks are included.
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Click below for Early Bird discounts and Group Booking discounts:
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A brilliant marketer, a gifted teacher, and a mainstay of Washington's direct marketing community, Geoff Peters will share the secrets of decades in fundraising in this exciting exploration of the latest techniques you can put to work to build the long-term value of your donors. Topics will include upgrades, finding major donors on your file, adding online marketing, integration with Web and email, use of telephones, and how to make multiple channels and multiple touch points increase the value of your file. This masterclass, intended for experienced direct mail fundraisers, is presented by the Resource Alliance, organizers of the world-famous International Fundraising Congress (IFC) held each year in The Netherlands. Peters is a top-rated speaker at the IFC. Lunch and coffee breaks are included.
Register now
Click below for Early Bird discounts and Group Booking discounts:





