AI FUNDAMENTALS

Machine learning algorithms have been behind the scenes of modeling and ad placement for years, but now tools like ChatGPT, MidJourney, and DallE have put AI in the hands of fundraisers, campaigners, & changemakers.

Artificial intelligence isn’t going away, and it’s not something our sector can afford to ignore! That’s why we’ve enlisted the help of AI thought-leader and innovator Kaz McGrath to
deliver an interactive workshop introducing the key concepts, practical applications, and ethical considerations specific to our sector.

The two-hour workshop will equip participants with the foundational knowledge and skills to start
leveraging AI effectively in their work. Through engaging discussions, hands-on activities, and
expert insight, attendees will gain a practical understanding of AI’s potential for nonprofits.
Framed specifically around fundraising and the nonprofit sector, the workshop will include:

• Potential benefits & challenges
• Key terminology & concepts
• Practical examples of real-world use cases
• Sector success stories highlighting impacts & outcomes
• Identifying opportunities to apply AI
• Brainstorming potential use cases & feasibility
• Relevant tools & platforms
• Hands-on exploration of key tools
• Ethical considerations & data protection
• Integrating AI tools into existing workflows
• Emerging trends & innovations

The workshop will be delivered & facilitated by Kaz McGrath, CEO at Starling and a leading expert on AI for nonprofits & fundraisers. Kaz uses her knowledge of AI, systems design, and organisational psychology to ignite deep cultural change in organisations, and inspire personal growth in individuals, to drive impact at every level of an organisation. The workshop will also include a guest speaker with expertise in data privacy and AI ethics.

By the end of the workshop, participants will understand the fundamentals of AI and its relevance to the sector; be familiar with common terminology and concepts; understand how to identify opportunities within their own organisations; understand ethical considerations and privacy implications; have hands-on experience with practical tools & platforms suitable for use in the sector; and have insight into future trends and innovations.

NEW DATE ADDED: Due to overwhelming demand, we have added an extra session. The workshop will be held again on Thursday 21 September at a cost of £99 per person.