In this interactive and hands-on session, you will be guided through the Liz Ngonzi Transforms ICAT (Inspire, Connect, Activate, and Transform) Coaching Framework and the distinctive approach to storytelling it incorporates. The session will consider how you can use that framework to achieve greater clarity about your purpose and how you can translate that understanding into a personal purpose statement to serve as the basis for a personal story. You will learn how those stories can be incorporated into in-person and online communications and work collaboratively with other participants using the Liz Ngonzi Transforms Online Storytelling Development Tool to craft your own.