Crowd Mobilisation through Audience-First Digital

Is the performance of your direct-to-donation asks declining? You’re not alone!

But there are still opportunities in the changing digital advertising landscape. Now is the time to turn to digital lead generation to build a cash file through owned databases and email marketing.

Join us to learn about the digital value exchange guide (with almost 13,000 downloads!) that will show you how to challenge hateful language, serve your audience’s needs, and create a shared vision of the world. You’ll discover strategies to build a highly-engaging, audience-first email programme that encourages your supporters to give and continue to give.

Find out how to get started with digital lead-generation, get a hands-on demonstration of how to get your Meta basics right, and start bringing your emails to life.

Speakers

Anya Jhoti
Digital Engagement Coordinator, Praxis
Sarah Crowhurst
Digital Fundraising & Marketing Consultant, Sarah Crowhurst Consulting Ltd