Effective fundraising with Giving Tuesday

Giving Tuesday has grown to be a worldwide giving campaign that is celebrated in 70 countries around the world. But how can an overall giving campaign work for so many different causes and charities and inspire such a range of charitable actions?

This workshop session will share case studies and experiences from successful Giving Tuesday campaigns and bring to life how individual charities can maximise the fundraising potential of large-scale giving days. Participants will explore the opportunities and challenges presented by national and international giving campaigns like Giving Tuesday and get the inside scoop on creating effective collective campaigns and making the most of corporate partnerships.