Out with the old: A fresh approach to legacy fundraising
About this session
If your organisation’s legacy programme is beginning to feel a little stale, then it might be time to step away from the old way of doing things and embrace new ideas. This workshop will explore cutting-edge research on legacies from around the globe and support you to inspire and engage with your donors. You will discover practical implications for legacy programmes that you can take straight to your desk, and delve into creating impactful donor journeys that spark moments of joy for your donors.
This session is CFRE-accredited. Attendance at the session, in conjunction with the speaker Q&A that follows, is worth one point.