Michael Johnston


Michael is the president and founder of the global fundraising consultancy Hewitt and Johnston Consultants. He has been a fundraiser for 23 years and has worked with hundreds of nonprofit organisations in Canada, the USA, Europe, Latin America, and Asia Pacific. Mike is an expert in direct response fundraising innovation and integrated campaigning, most especially in the use of new media technologies like the web and other new technologies and their integration with traditional direct response methods. He is the author of The Fund Raiser’s Guide to the Internet, and The Non-Profit Guide to the Internet.